Health app retention review
A four-to-six-week reading of the first month inside a meditation, movement, sleep, or nutrition app — where people stop returning, and which screens they actually finish.
Read the briefThe work
Assessments
Each assessment is a time-boxed reading of a health or wellness app. You leave with a written review, not a login.
We take on four kinds of work. They share a desk and a habit of sitting through the product as a new person would. They do not share a price card or a stacked set of names for the same job.
First-run walkthrough
We install as a stranger would and write down every permission, empty state, and dead end in the first twenty minutes of a health or wellness app.
Read the briefTrial window reading
For meditation memberships and workout libraries that offer a free week or a free month: where the trial is spent, and what the paywall meets when it arrives.
Read the briefLean measurement plan
A short list of event names worth keeping for a health app — enough to read return and session finish, not so many that you collect a second copy of someone’s body.
Read the brief